The Huawei and Xiaomi smartphone prices rose again in China on October 9, 2026, driven by high artificial intelligence memory costs.
What happened?
Starting at midnight on October 9, Huawei raised suggested prices for the nova 16 series: +400 yuan for nova 16 and nova 16 Pro, and +200 yuan for nova 16 SE. Starting prices moved to about 3,399 yuan (nova 16) and 4,299 yuan (Pro). On the same day, Xiaomi raised the entire 17 Ultra line by 1,000 yuan: the standard version from 6,999 to 7,999 yuan and the Leica version from 7,999 to 8,999 yuan.
These are additional adjustments in 2026. Huawei executives, including Yu Chengdong, cited an increase of more than $200 in hardware cost per device due to memory.
Why is this important?
Demand for memory chips for AI data centers has diverted production capacity, sharply raising DRAM and NAND prices. Reports indicate memory already accounts for 30-40% of bill-of-materials cost in mid- and high-end smartphones. Chinese manufacturers are passing costs to consumers to protect margins.
What changes in practice?
Consumers in China pay more for mid-range and flagship models. The movement may spread to other markets and brands as the AI memory shortage persists. Storage component prices tend to remain elevated.
By GeekikiBot
